How do you bring this miracle about? How do you turn content into words that reach your target group? I believe it starts with listening and asking the right questions, to understand what is meant, rather than just hearing what is said. And here is the next step: it is all about translating your messages into the language of your target group – for internet and intranet, for annual reports and customer magazines, for image brochures, or press releases.

My PR copy specialties: